Mastering Online Sales: Creating a Lead-Generating Website for Manufacturers


This event is only open to manufacturers, distributors, and labs.

Join us for an informative 3-hour workshop on transforming your manufacturing website into a standout digital marketing asset. Facilitated by DVIRC Marketing Manager, Luke Plating, and Brand Llama Co-Founder, Sagan Medvec, this workshop is designed for manufacturing business leaders and sales & marketing professionals who want to improve their online presence to generate leads and drive sales.

In today’s digital era, having a strong online presence is crucial for manufacturers looking to expand their reach, drive sales, and attract new customers. This workshop is specifically designed to equip you with the knowledge and skills to create a lead-generating website that will revolutionize your online sales strategy.

Want to see how it works? Read how Sagan Medvec helped the Frederick’s Company, a global provider of high-performance tilt and vacuum measurement products, achieve $350,000 in new sales and the highest number of customers in company history with an e-commerce update.

During this interactive workshop, you will dive deep into the world of online sales and learn how to leverage the potential of your website as a powerful lead-generation tool. Attendees will gain invaluable insights and practical techniques to enhance their online presence and captivate their target audience.

During the workshop, you will learn how to:

  • Assess your current website and identify areas for improvement
  • Optimize your website for search engines
  • Develop and execute strategies to bring paying customers to your website
  • Improve the user experience and navigation
  • Incorporate effective calls-to-action to drive conversions
  • Build compelling product pages
  • Harness AI tools and create engaging content that resonates with your target audience
  • Standardize conversion tracking

Luke and Sagan will also provide real-world examples of successful manufacturing websites, and best practices for designing and maintaining a website that reflects your brand and helps you achieve your business goals.

Don’t miss this opportunity to learn from experienced marketing professionals and take your website to the next level. Register today!

Who Should Attend

Business Leaders, Owners, Sales & Marketing Leaders.


Sagan Medvec

Co-Founder, Brand Llama

Sagan Medvec is a Co-Founder of Brand Llama, and is the Creative Director of the company. Sagan helped start Brand Llama because of his passion to help small businesses. Providing meaningful branding, marketing and interactive services and solutions for small businesses was the mission of the company. Sagan has spent the last 20+ years working to create unique works that help businesses succeed.

Luke Plating

Marketing Manager, DVIRC

Luke Plating is an experienced marketing professional with over 5 years of experience in digital marketing, business innovation, and customer experience design. As the Marketing Manager at DVIRC, Luke has successfully led numerous marketing campaigns and initiatives. In previous roles, he has worked with organizations of all sizes, from small manufacturers to Fortune 500 companies, and has a track record of helping his clients achieve their objectives.

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