Business Essentials: A Master Class Series for Business Leaders


This virtual, complementary course is offered to business owners with fewer than 30 employees. Participants will sharpen their skills in leadership, business strategy, marketing & sales, performance management, visual controls, and creating a culture of continuous improvement. This program is available on a first come – first served basis – register today!

Why Business Essentials?

Small businesses owners often lack the time and structure it takes to adopt best practices. This is especially true for firms with fewer than 30 employees. Business Essentials is a right-sized program that will train and help participants implement tools and tactics to drive success.

In this virtual course, small teams from non-competing manufacturers meet weekly for 6 weeks to adopt a Plan, Do, Check and Act (PDCA) approach towards business management, operations, and growth.

It provides a highly interactive experience with subject matter expert-led lessons and corresponding manufacturing-based case studies. It features ideation exercises and tools that enable participants to design and implement a vision and growth strategy as unique as their business.

Throughout the program, participants will share individual successes, concerns, failures, and opportunities related to managing their business. During these exchanges, tactics and best practices will be revealed to help make the most of a given situation.

Utilizing a “learn today, apply tomorrow” approach, “Business Essentials” is sure to be hugely influential as you work to transition your vision into a prosperous reality.

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Who Should Take This Course

This program is open to up to 2 individuals per company, including business owners and department leaders of small manufacturing firms with fewer than 30 employees.

What You’ll Learn

The program’s 6 ninety-minute sessions will provide an evolutionary roadmap for each participating company and introduce the following concepts:

  1. Leadership Essentials
  2. Business Strategy, Scaling Up & Defining Your “Way Forward”
  3. Marketing & Sales 101- The Basics for Growth
  4. PDCA- Plan, Do, Check & Act Performance Management
  5. Visual Controls & Other Easy Ways to Measure Your Results
  6. Creating a Culture of Continuous Improvement

Benefits of Business Essentials

Participants will learn directly from the region’s leading manufacturing experts and take away a working knowledge of management tools that can be easily applied to drive strategic focus, revenue growth, cost savings, quality improvements, and universally higher performance.

Business Essentials is like an express MBA program designed solely for small manufacturing leaders who are looking to take their business to new heights!

Participants are guaranteed to benefit from the mentorship, peer-to-peer knowledge transfer, and incredible amount of motivation that this program offers.

The DVIRC Difference

Since 1988, DVIRC has worked with over 8,000 individual small business owners and executives, helping them plan for, position themselves for, and pursue growth. Our experiences have led us to create a Plan, Do, Check, Act (PDCA) approach toward leadership, strategy, culture, growth, and operations.

No other resource in the region has the background, experience, and tools to accelerate change like DVIRC.

Meet Your Instructor

[vc_bl_experts][vc_bl_expert expert_name=”Ralf Weiser” expert_title=”Business Strategy Advisor” expert_bio=”Ralf Weiser is Business Strategy Advisor at DVIRC where he delivers executive client coaching and strategy services. Ralf has over 25 years of hands-on experience leading, developing and implementing business development strategies that improve company culture, drive performance, and enhance both internal and external communications.” expert_photo=”30455″ expert_link=””][/vc_bl_experts]

Cancellation Policy

Cancellations received up to 5 business days prior to class start date. Cancellations must be submitted via email to